2024-05-14 00:20:17
In the context of today's tightened budgets and heightened scrutiny, the debate over the efficacy of purpose-driven marketing in brand management has taken on new dimensions. Emerging research indicates a possible disconnect between consumer perception and the social impact efforts of brands. This underlines a critical oversight in our marketing strategies --the conflation of "purpose" with broader, more nuanced forms of culturally and socially conscious marketing.
The industry is at a crossroads, writes Anastasia Kārkliņa Gabriel in "Cultural Intelligence for Marketers: Building an Inclusive Marketing Strategy." Embracing cultural intelligence is not just an option but a necessity for brands looking to lead in a socially conscious marketplace. #BrandStrategy #InclusiveMarketing #CulturalLiteracy
2024-05-13 23:02:45
🚀Supercharge your digital skills with this week's lineup of events and classes:
📊 Cybersecurity: More Than Just Passwords
💡Website Review and UX
💸Better Taxes Next Year!
Don't wait! Register now for free at Verizon Small Business Digital Ready. 🌟
https://ow.ly/y9Wm50R9sSA
2024-05-13 00:30:12
Visit StartupNation to learn more about Digital Ready and register for free.
Verizon’s $10,000 small business grants are back. Reason enough to join the program and start the application process.
But the real value of Verizon Small Business Digital Ready lies in the tools and resources the program provides small businesses so they can thrive in today’s digital economy.
2024-05-12 06:01:04
Long before Subway was purchased by the private equity firm Roark Capital—a deal that closed April 30 with a price tag of $9.6 billion—an entrepreneurial member of the StartupNation community posed a question about the giant sandwich chain.
“I am curious to know what is the average profit a Subway restaurant owner would make monthly? Or if you know anyone who owns a Subway, how much do they make monthly? Or if you know anyone who owns a few Subway locations, how much do they make monthly?”
Now, with Subway in the hands of Roark Capital after a Federal Trade Commission review, StartupNation decided to revisit the question update any information we could. We also wanted to place Subway shop ownership in the context of franchising overall.
But, first, what about that original question? How much can you make from owning a Subway franchise?
2024-05-12 02:20:16
For entrepreneurs and small businesses looking for funding—and, frankly, that’s a long list—May and June offer promise. Sorry for the spring weather pun, but if you are looking to make it rain, check out the four grant programs we’ve collected.
Applying is free, but each program has its own requirements and impending deadlines you will have to mind.
2024-05-07 06:06:05
Visit StartupNation to learn more about Digital Ready and register for free.
Verizon’s $10,000 small business grants are back. Reason enough to join the program and start the application process.
But the real value of Verizon Small Business Digital Ready lies in the tools and resources the program provides small businesses so they can thrive in today’s digital economy.
