2026-03-25 00:47:35
Apple has been celebrating its upcoming 50th anniversary by hosting special events around the world, making stops in the United States, China, South Korea, and Thailand so far. Over the coming days, the celebrations will continue in the UK, France, Canada, Mexico, India, Japan, and Australia, while China will get an encore performance.
MacRumors has been invited to attend one of Apple's 50th-anniversary celebrations in London this week, but we are keeping specific details under wraps in order to avoid spoiling Apple's surprise. Stay tuned for our coverage of the event.
Apple Stores in Paris, France and Vancouver, Canada will be hosting special Today at Apple sessions tied to the company's 50th anniversary this week, with more details about those events outlined in our previous reporting.
Apple is also planning to host celebrations in Mexico, India, and Japan over the coming days, according to a source familiar with the matter.
Apple and the Sydney Opera House in Australia recently announced a collaboration, and we reported that this will tie into Apple's 50th-anniversary celebrations.
On his Instagram page last week, Australian composer Bailey Pickles said Apple asked him to compose and perform music for its upcoming 50th-anniversary celebration at the Opera House, where Apple will soon be illuminating artwork.
From March 25 to March 27, the Opera House's eastern sails will be illuminated with artwork created in the Procreate app on the iPad by a group of 10 emerging Australian artists. Through free Today at Apple sessions earlier this month, the public also had the opportunity to create and submit artwork for potential illumination.
Apple said selected artworks from both commissioned artists and public submissions will be curated and projected onto the Opera House's eastern sails on March 25 at 8:30 p.m. local time, and on March 26 and March 27 at 8 p.m. local time. Pickles did not say exactly when he will be performing at the world-famous venue, but it is clear that the 50th-anniversary celebration will involve a mix of artwork and music.
China is getting an encore 50th-anniversary celebration, as Apple will be hosting a special Today at Apple session at its Jing'an store in Shanghai, China on March 28, and there may be a surprise performance outside of the store as well.
Finally, there may be a grand finale at Apple Park in Cupertino, California, although this event might be limited to Apple's employees.
Apple kicked off its celebrations with a surprise performance by singer Alicia Keys at the iconic Grand Central Terminal in New York earlier this month. ↓
Chinese singer Li Yuchun also performed at Apple's Taikoo Li store in Chengdu, China last week, as part of the celebrations. ↓
South Korean boy band CORTIS performed at Apple's Myeongdong store in Seoul last week. ↓
Molly Yllom, the artist behind the Crybaby universe, led a special Today at Apple session at Apple's Iconsiam store in Bangkok last week. ↓
Apple turns 50 on April 1.
"At Apple, we're more focused on building tomorrow than remembering yesterday," said Apple's CEO Tim Cook, in a public letter. "But we couldn't let this milestone pass without thanking the millions of people who make Apple what it is today."
2026-03-25 00:31:38
Your iPhone's Lock Screen has built-in media playback controls that appear whenever music, a podcast, or other audio is playing. What you might not realize is that those controls can also include a volume slider that lets you adjust the volume without you having to unlock your iPhone or fumble for the physical buttons.
Originally, Apple included a volume slider in the Lock Screen media player by default, but it quietly removed the function in iOS 16. It eventually returned as an option in iOS 18.2, but Apple decided to bury it in Accessibility settings, where it's easy to overlook. The setting is still available in iOS 26, and it's super-simple to enable.
Here's how to turn it on:
2026-03-25 00:20:56
As expected, Apple has officially announced that ads are coming to the Apple Maps app on the iPhone and iPad in the U.S. and Canada starting "this summer."
Apple says businesses in the U.S. and Canada only will be able to place ads in search results and at the top of a new "Suggested Places" section in the app.
"Ads on Maps will appear when users search in Maps, and can appear at the top of a user's search results based on relevance, as well as at the top of a new Suggested Places experience in Maps, which will display recommendations based on what's trending nearby, the user's recent searches, and more," says Apple.
Similar to the ads that are already shown in App Store search results on the iPhone and iPad, ads in Apple Maps will have an "Ad" label, and Apple promises strong privacy protections. For example, Apple says a user's location and the ads they see and interact with in Apple Maps are not associated with a user's Apple Account.
"Maps with ads is just as private as Maps without ads," says Apple. "Where you go and the ads you see and interact with are not associated with your Apple Account. Personal data stays on your device, is not collected or stored by Apple Ads, and is not shared with third parties."
The introduction of ads in Apple Maps will obviously help to further increase Apple's services revenue, but the move will disappoint some customers.
Businesses will be able to set up ads in Apple Maps via the new Apple Business platform. More details are available on Apple's website.
2026-03-24 23:53:31
Apple today announced Apple Business, a new all-in-one platform that unifies device management, productivity tools, and customer outreach features.
The service is designed to be a consolidated replacement for several of Apple's existing business-focused offerings, including Apple Business Essentials, Apple Business Manager, and Apple Business Connect. It provides organizations with a single interface to manage devices, employees, communications, and customer engagement across Apple's ecosystem.
Apple Business incorporates built-in mobile device management (MDM), which allows companies to configure device settings, security policies, apps, and user groups from one place. Apple Business app will allow employees to install work-related apps, access colleague contact information, and request support.
New "Blueprints" enable administrators to preconfigure devices with specific settings and apps, facilitating zero-touch deployment so that employees can begin using devices immediately after unboxing. Zero-touch deployment is available when devices are purchased through Apple or authorized resellers.
The platform introduces Managed Apple Accounts with what Apple describes as "cryptographic separation" between personal and work data, allowing employees to use the same device for both purposes without commingling information. Account provisioning can be automated through integrations with identity providers such as Google Workspace and Microsoft Entra ID.
Additional features include the ability to create user groups, assign roles, distribute apps through the App Store, and access an Admin API for large-scale deployments, covering device, user, audit, and MDM service data.
Apple Business also adds integrated email, calendar, and directory services tied to custom domains. Businesses can either bring an existing domain or purchase one through the platform. These tools include features such as calendar delegation and a company directory with personalized contact cards.
In addition to internal management tools, Apple Business introduces new tools for customer engagement. The platform will allow businesses to manage how their brand and locations appear across Apple services, consolidating features previously available in Apple Business Connect.
These include brand profiles with logos and details, customizable place cards in Apple Maps with photos, hours, and actions such as ordering or reservations, and analytics showing how users discover and interact with locations. Branded communications will extend to the Mail app and iCloud Mail, as well as order tracking in Wallet, and that businesses using Tap to Pay on iPhone can display their branding during transactions.
Apple also announced a new advertising feature tied to Apple Maps, scheduled to launch in the United States and Canada later this summer. Businesses will be able to create ads that appear at the top of search results in Maps, as well as within a new Suggested Places experience.
Apple Business will be available starting April 14 in more than 200 countries and regions as a free service for new and existing users of its prior business platforms, with certain features limited to specific regions. Optional paid services for additional iCloud storage and AppleCare+ will remain available within the platform.
Apple Business Essentials, Apple Business Manager, and Apple Business Connect will be discontinued once Apple Business launches, with existing data such as claimed locations and account information automatically migrated to the new system. Business Essentials customers will no longer be charged monthly fees for device management after the transition.
2026-03-24 22:32:38
Anker's new Prime 3-in-1 Wireless Charging Station has been marked down to $119.99 today on Amazon, down from $149.99, with no need for a coupon. This accessory just launched last month, and Amazon's price is within $4 of the all-time low we tracked a few weeks back.
Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
This deal, and many of the others we've collected below, are part of early deals for Amazon's Big Spring Sale, which officially kicks off tomorrow. Because of this, you'll need to have an Amazon Prime membership in order to get some of these discounts, including the Prime 3-in-1 Wireless Charging Station.
2026-03-24 22:15:04
Apple's progress toward under-display Face ID and a fully uninterrupted iPhone display is encountering ongoing challenges, with a new report indicating that the company is likely to focus on incremental reductions to the Dynamic Island rather than major front-facing design changes in the near term.
A new post from Weibo user "Fixed Focus Digital" suggests that Apple's development of under-display technologies is not advancing as smoothly as previously anticipated, casting doubt on expectations for significant front-facing design changes in upcoming iPhone models. According to the leaker, Apple's near-term approach is expected to prioritize refining existing solutions rather than introducing a fully hidden front camera and Face ID system.
The latest information aligns with a growing body of mixed reports surrounding the iPhone 18 Pro models. Earlier claims from multiple sources, including Bloomberg's Mark Gurman and display industry analyst Ross Young, indicated that Apple would reduce the size of the Dynamic Island, likely by relocating some Face ID components beneath the display.
Other sources have cast doubt on the extent of these changes. Weibo leaker "Digital Chat Station" recently claimed that the iPhone 18 Pro models may reuse much of their existing front-facing design, with Face ID and the Dynamic Island remaining "largely unchanged" and more ambitious under-display implementations pushed to a later generation.
In the same series of posts, Fixed Focus Digital also commented on Apple's upcoming foldable iPhone, describing the device as "ultra-flat, moderately sized, and affordably priced," and claimed that supply chain expectations for production volumes are relatively high.
Ultra-flat, moderately sized, and affordably priced—there is simply no reason for the iPhone Fold to fail. At least on the supply side, inventory expectations are quite substantial. However, if sales do end up flopping... Apple's stock price is going to take a nosedive.
