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Meta is letting creators fill their Reels with shopping links

2026-03-25 07:24:06

It's about to get a lot easier for creators on Facebook and Instagram to push products to their followers. Meta will now allow creators to include clickable shopping links for products directly in their Reels.

Brand partnerships and affiliate links, in which creators earn a portion of sales generated by their recommendations, are central to how creators earn money from Facebook and Instagram. But Meta has limited the ways in which they can direct their followers off-platform. As a result, creators often rely on third-party "link in bio" services for managing links to the stuff they endorse.

Now, Meta says it will allow eligible creators to link to up to 30 distinct products in a single Reel. the feature will be available on both Instagram and Facebook, though Facebook creators are limited to tagging products from marketplace partners like Amazon. 

The change could be a boon for lifestyle creators and others who rely on their followers regularly buying the stuff they recommend. It brings Meta’s apps up to par with TikTok and YouTube Shorts, both of which have had affiliate shopping features for years. It will also make shopping content a lot harder to ignore, which could risk alienating some people if creators go overboard.

For Meta, the change will give it new insight into what its users are buying. A Meta spokesperson says the company isn't taking a cut from creators' sales via these links for now, though it's probably safe to assume the company will use the data gleaned from them to bolster its ad business. 


This article originally appeared on Engadget at https://www.engadget.com/social-media/meta-is-letting-creators-fill-their-reels-with-shopping-links-232406681.html?src=rss

Jury rules against Meta, orders $375 million fine in major child safety trial

2026-03-25 06:42:15

A jury in New Mexico has found Meta liable for violating the state's consumer protection laws in a high-profile civil trial over child exploitation and other safety issues. One day after closing arguments in the weeks-long trial concluded, the jury ruled against Meta on every count and ordered the company to pay $375 million. 

The case was brought by New Mexico's attorney general in 2023 and centered around allegations that Meta knew its platform put children at risk of exploitation and mental health harms and failed to put safety measures in place. In the end, the jury ruled that Meta was liable for both counts of violating New Mexico's consumer protection laws for misleading people in the state about the safety of its services. It imposed a penalty of $375 million, the maximum amount under the law based on the number of violations. 

During the trial, jurors were shown numerous internal documents throughout Meta's history. These included the results of research into mental health issues facing teens, and email exchanges in which Meta executives discussed safety problems like sextortion, self harm content and grooming. Prosecutors argued that these documents showed Meta knew children were experiencing harms on its apps, despite public statements that it prioritized safety. 

In a statement, Meta spokesperson Andy Stone said the company would appeal the verdict. "We respectfully disagree with the verdict and will appeal. We work hard to keep people safe on our platforms and are clear about the challenges of identifying and removing bad actors or harmful content," he said. "We will continue to defend ourselves vigorously, and we remain confident in our record of protecting teens online.”

The verdict isn't the end of New Mexico's case against Meta. The state will argue that Meta is a "public nuisance" at a bench trial (a trial with a judge and no jury) that's expected to begin in May. In a statement, Attorney General Raul Torrez called the verdict a "historic victory" for families affected by Meta's safety lapses.“Meta executives knew their products harmed children, disregarded warnings from their own employees, and lied to the public about what they knew. Today the jury joined families, educators, and child safety experts in saying enough is enough."

The New Mexico trial has been closely watched as it's among the first of many cases against Meta over child safety issues. A jury is currently deliberating in a separate trial in Los Angeles over social media addiction. A coalition of dozens of other states have also brought a lawsuit against the company for harming teens.

This article originally appeared on Engadget at https://www.engadget.com/social-media/jury-rules-against-meta-orders-375-million-fine-in-major-child-safety-trial-224215209.html?src=rss

Sony is reportedly shutting down Dark Outlaw Games, run by former Call of Duty director

2026-03-25 05:56:34

Sony is shutting down Dark Outlaw Games, a first-party game studio led by former Call of Duty producer Jason Blundell, Bloomberg's Jason Schreier reports. Before leading Dark Outlaw Games, Blundell was the head of Deviation Games, which was an independent studio, but also happened to be developing a PlayStation game before it shut down, Schreier says.

Dark Outlaw Games had yet to announce what it was working on, but considering Blundell's experience with the Call of Duty franchise, it seems likely the studio was developing a multiplayer project for PlayStation. Blundell was a programmer and producer at Activision before making the jump to Treyarch to work on Call of Duty 3, and he contributed to multiple Call of Duty: Black Ops games after that, including serving as the director for the campaign and Zombies mode of Call of Duty: Black Ops III and the career and Zombies modes of Call of Duty: Black Ops 4.

Engadget has contacted Sony for more information about the fate of Dark Outlaw Games. We'll update this article if we hear back.

The studio's shutdown is being paired with cuts to staff at PlayStation focused on mobile development, according to Schreier. Sony has made a habit of laying off staff and shutting down studios in the last year, seemingly as a way to retreat from an earlier investment in online, live-service multiplayer games. The company shut down Bluepoint Games in February following attempts to get a live-service God of War game off the ground. Sony also closed Firewalk Studios after the spectacular failure of multiplayer shooter Concord in October 2024. And a year before that, Naughty Dog officially abandoned work on a standalone multiplayer version of The Last of Us in December 2023.

That leaves Sony with at least two Horizon Zero Dawn spin-offs, a co-op game from original developer Guerilla Games and a MMO from developer NCSoft; Fairgame$, which is still in active development despite the departure of Haven Studios head Jade Raymond; Arrowhead Game Studios' Helldivers 2; Bungie's Destiny 2 and Marathon; and if you really want to stretch, Gran Turismo 7. Sony clearly hasn't given up on producing online multiplayer games, but it's not hard to characterize its attempt to expand into the space as a disaster.

This article originally appeared on Engadget at https://www.engadget.com/gaming/playstation/sony-is-reportedly-shutting-down-dark-outlaw-games-run-by-former-call-of-duty-director-215634410.html?src=rss

Baltimore sues xAI over Grok deepfakes

2026-03-25 05:41:35

Grok has already taken extensive heat after the AI chatbot's image generation tool was used to create an estimated 3 million sexualized images over 11 days, including 23,000 of minors, according to the Center for Countering Digital Hate. Regulators around the world have limited access or launched investigations into the platform's potentially illegal and nonconsensual image generation. The US government hasn't made any moves against xAI or its platform at the federal level, but today, the city of Baltimore began a municipal lawsuit against the company. 

The lawsuit takes a different tactic, arguing that Elon Musk's businesses violated the city's Consumer Protection Ordinance. This complaint, as reported by The Guardian, said that xAI marketed Grok as an all-purpose AI assistant without disclosing the risks and exposure to harm of using both Grok and the X social network. 

"Baltimore’s consumer protection laws exist to safeguard residents from exactly this kind of emerging harm," City Solicitor Ebony M. Thompson said. "When companies introduce powerful technologies without adequate guardrails, the City has both the authority and the obligation to act. We are stepping in now to protect our residents, hold these companies accountable, and prevent these harms from becoming further entrenched as this technology continues to evolve."

The other notable action against Grok within the US stemmed from a potential class action filed by three teenagers who alleged that photos of them were used to create child sexual abuse material.

This article originally appeared on Engadget at https://www.engadget.com/ai/baltimore-sues-xai-over-grok-deepfakes-214135922.html?src=rss

OpenAI is shutting down its Sora video generation app

2026-03-25 05:10:23

OpenAI is shutting down its Sora video generation app. "We're saying goodbye to Sora," the company wrote in a X post published Tuesday afternoon. For now, OpenAI has yet to say when the app and its related API service would become unavailable. Instead, promising to share those details at a later date.   

"We've decided to discontinue Sora in the consumer app and API. As we focus and compute demand grows, the Sora research team continues to focus on world simulation research to advance robotics that will help people solve real-world, physical tasks," an OpenAI spokesperson told Engadget.  

While today's news might come as a surprise for some, there were warning signs Sora was heading in this direction since the start of the year. While Sora hit the top of the US App Store charts shortly after its debut, interest in the platform appears to have quickly fizzled out thereafter. At the start of 2026, data from analytics firm Appfigures suggested the app was seeing successive month-over-month declines in both new installs and user spending. In December alone, a time of year when most apps typically flourish, Sora reportedly saw a 32 percent decline in new downloads from November. 

The shutdown also aligns with OpenAI's recent shift in strategy. Since the release of GPT-5.2, the company's "code red" response to Google's Gemini 3 Pro model, OpenAI has tried to court professionals like coders and data analysts with systems that excel in those domains, seeing enterprise customers as a route toward profitability. However, today’s shutdown does appear to come with an additional cost for OpenAI. According to The Hollywood Reporter, Disney is exiting the deal it signed with the AI lab at the end of last year, and won’t, as a result, invest $1 billion into it.

This article originally appeared on Engadget at https://www.engadget.com/ai/openai-is-shutting-down-its-sora-video-generation-app-211023358.html?src=rss

Apple could give Siri a standalone app and an 'Ask Siri' button in iOS 27

2026-03-25 04:28:02

Bloomberg's Mark Gurman has been sharing every incremental update about what Apple's long-awaited Siri overhaul will and won't include. His latest article claims that the AI assistant will have a standalone app and will introduce an "Ask Siri" feature that could mark a decidedly different direction in how users will interact with the platform. 

Gurman reports that Siri is being designed to leverage personal data from messages, emails and notes to complete requests. Siri will also allegedly be able to execute tasks within apps, access news and conduct web searches. The "Ask Siri" angle means people will be able to make their requests in conversational, natural language formats by either text or voice, which has not been an option in Apple's platform and appears to confirm that the company wants Siri to function akin to other AI chatbots. These improvements are still expected to be a part of the iOS 27 and macOS 27 updates.

The official announcement of the reimagined Siri is expected to happen during WWDC 2026. Apple's summer showcase is happening over June 8-12, with the keynote and Siri news likely happening on June 8. There have already been so many delays, even just in the past two months, that it's hard to know how substantive the first parts of the Siri overhaul will be. We know direct from the company that Google Gemini will be powering the new Siri, but that's the only real confirmation Apple has offered as the redesign process has dragged on.

This article originally appeared on Engadget at https://www.engadget.com/ai/apple-could-give-siri-a-standalone-app-and-an-ask-siri-button-in-ios-27-202802492.html?src=rss