2026-02-25 18:03:00
It’s nice if you do, but it’s not required.
You’re not them. You may have had different experiences, been exposed to different ideas or simply be prepared to make different choices.
That’s okay.
What’s useful: loving the change you’re able to make. Being proud of helping people get from here to there. Focusing on utility and being of service.
You don’t have to invite them to your birthday party, but it helps to care about impact and transformation.
2026-02-24 18:03:00
There are two feet of snow blocking your car from the road. This is a problem.
Except it’s not a problem if you don’t need to leave the house for a few days—the snow will melt on its own.
And it’s not a problem if you had decided to move to the island of Saba a few years ago. It never snows there.
Traffic on the way to an important meeting is only a problem because we didn’t leave twenty minutes earlier. The rent that’s hard to cover after a vacation—same thing.
The real world feels like the source of our problems. But our decisions over time might be the actual culprits, hiding in the corner.
Instead of treating time as a given and the real world as an impediment, what happens if we accept the real world and make different decisions about time?
2026-02-23 18:51:00
Sarcasm is an easy way to amplify feedback.
It has two hidden costs:
If you have confidence in your standing and your idea, then sarcasm is simply getting in the way, because it undermines both.
2026-02-23 00:30:00
Millions of folks are about to get snowed in. Stay safe.
Here’s a code for last year’s Thriving with AI course on Udemy. It’s free for the first 1,000 people. Sorry, we hit Udemy’s limit. That was quick. Here’s an unlimited 50% off for the Strategy course.
And I see that This is Marketing is currently half-price on Amazon.
Or you could build a snowman.
2026-02-22 18:03:00
It depends.
A freelancer, a brand, a musician–they’re here to serve. If people come to the restaurant for your famous marinara sauce, if new clients hire you to architect your signature style home or they want to dance to your top 40 hit, that’s what you’re here for.
Brands shouldn’t change their logo or their offerings when they get bored. They should do it when their accountant gets bored.
Unless…
Unless you’re an artist who doesn’t want to become a cover band of their former self.
Unless you use the frontier as fuel for creating more value in the long run.
Unless you’re no longer proud of what you used to do.
That hit is a gift from your former self. Like all gifts, you don’t have to accept it.
In addition to sunk costs, there are sunk benefits. Just because an asset belongs to you doesn’t mean you have to use it.
