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视觉屏幕的考验

2026-02-09 19:00:04

:::info Astounding Stories of Super-Science March, 1932, by Astounding Stories is part of HackerNoon’s Book Blog Post series. You can jump to any chapter in this book here. The Affair of the Brains - Chapter X: In the Visi-Screen

Astounding Stories of Super-Science March 1932: The Affair of the Brains - Chapter X

In the Visi-Screen

By Anthony Gilmore

:::

\ \n There were those among the few claiming to have any insight into the real Hawk Carse who declared that a month went out of his life for every minute he spent in the cell then. The story, of course, came trickling out through various unreliable sources; we who delve in the lore of the great adventurer have to thank for our authorities Sewell, the great historian of that generation—who personally traveled several million miles to get what meager facts the Hawk would divulge concerning his life and career—equally with Friday, who shared this particular adventure with him. Friday's emotional eyes no doubt colored his memory of the scenes he passed through, and it is likely that the facts lost nothing in the simple dramatic way he would relate them.

But certainly the black was as fearful of his master during that period in the cell as he was of what he saw acted out on the screen.

We can picture him telling of the ordeal, his big eyes rolling and his deep rich voice trembling with the memories stamped forever in his brain; and picture too the men who, at one time or another, listened to him, fascinated, their mouths agape and a tickling down the length of their spines. It was probably only Friday's genius as a narrator which later caused some of his listeners to swear that new lines were grooved in Carse's face and a few flaxen hairs silvered by the minutes he spent watching Eliot Leithgow strapped down on that operating table, close to the beautiful surgeon fingers of Dr. Ku Sui.

But whether or not that period of torture really pierced through his iron emotional guard and set its mark on him permanently by aging him, it is impossible to say. However, there were deep things in Hawk Carse, and the deepest among them were the ties binding him to his friends; there was also that certain cold vanity; and considering these it is probable that he came very close indeed to the brink of some frightening emotional abyss, before which he had few shreds of mind and body-discipline left….

\ He reentered the cell like a ghost; he stood very still, his hands slowly clenching and unclenching behind his back, and his pale face inclined low, so that the chin rested on his chest. So he stood for some minutes, Friday not daring to disturb him, until the single door that gave entrance clicked in its lock and opened again. At this he raised his head. Five men came in, all coolies, three of whom had ray-guns which they kept scrupulously on the white man and black while the other two rigged up an apparatus well up on one of the cell walls. They remained wholly unaffected the several times their dull eyes met those of the Hawk. Perhaps, being mechanicalized humans, practically robots, they got no reaction from the icy gray eyes in his strained white face.

The device they attached was some two square feet of faintly gleaming screen, rimmed by metal and with little behind it other than two small enclosed tubes, a cuplike projector with wires looping several terminals on its exterior, and a length of black, rubberized cable, which last was passed through one of the five-inch ventilating slits high in the wall. Carse regarded it with his hard stare until the door clicked behind the coolies and they were once more alone. Then his head returned to its bowed position, and Friday approached the apparatus and began to examine it with the curiosity of the born mechanic he was.

"Let it be, Friday," the Hawk ordered tonelessly.

A dozen minutes passed in silence.

The silence was outward: there was no quiet in the adventurer's head. He could not stop the sharp remorseless voice which kept sounding in his brain. Its pitiless words flailed him unceasingly with their stinging taunts. "You—you whom they call the Hawk," it would say; "you, the infallible one—you, so recklessly, egotistically confident—you have brought this to pass! Not only have you allowed yourself to be trapped, but Eliot Leithgow! He is out there now; and soon his brain will be condemned forever to that which you have seen! The brain that trusted you! And you have brought this to pass! Yours the blame, the never-failing Hawk! All yours—yours—yours!"

A voice reached him from far away. A soft negro voice which said, timidly:

"They're beginning, suh. Captain Carse? On the screen, suh; they're beginning."

That was worse. The real ordeal was approaching. True, he might have thrown himself on the coolie-guards who had just left—but his death would not have helped old M. S.

Friday spoke again, and this time his words leaped roaring into Carse's ears. He raised his head and looked.

The tubes behind the screen were crackling, and the screen itself had come to life. He was looking at the laboratory. But the place was changed.

\ What had before been a wide circular room, with complicated machines and unnamed scientific apparatus following only its walls, so as to leave the center of its floor empty and free from obstructions, was now a place of deep shadow pierced by a broad cone of blinding white light which shafted down from some source overhead and threw into brilliant emphasis only the center of the room.

The light struck straight down upon an operating table. At its head stood a squat metal cylinder sprouting a long flexible tube which ended in a cone—no doubt the anesthetizing apparatus. A stepped-back tier of white metal drawers flanked one side of the table, upon its various upper surfaces an array of gleaming surgeon's tools. In neat squads they lay there: long thin knives with straight and curved cutting edges; handled wires, curved into hooks and eccentric corkscrew shapes; scalpels of different sizes; forceps, clasps, retractors, odd metal claws, circular saw-blades and a variety of other unclassified instruments. Sterilizers were convenient to one side, a thin wraith of steam drifting up from them into the source of the light.

Four men worked within the brilliant shaft of illumination—four white-clad figures, hands gloved and faces swathed in surgeons' masks. Only their lifeless eyes were visible, concentrated on their tasks of preparation. Steam rose in increased mists as one figure lifted back the lid of a sterilizer and dropped in some gleaming instruments. The cloud swirled around his masked face and body with devilish infernolike effect.

All this in deadest silence. From the darkness came another figure, tall and commanding, a shape whose black silk garments struck a new note in the dazzling whiteness of the scene. He was pulling on operating gloves. His slanted eyes showed keen and watchful through the eyeholes of the mask he already wore, as he surveyed the preparations. Ominous Ku Sui looked, among his white-clad assistants.

The Eurasian seemed to give an order, and a white figure turned and glanced off into the surrounding darkness, raising one hand. A door showed in faint outline as it opened. Through the door two shadows moved, wheeling something long and flat between them.

They came into the light, two coolies, and wheeled their conveyance alongside the operating table. Then they turned into the darkness and were gone.

"Oh!" gasped Friday. "They've shaved off his head!"

\ The frail form of Eliot Leithgow, clad to the neck in loose white garments, showed clearly as he was lifted to the operating table. As Friday said, his hair was all gone—shaved off close—stunning verification of what was to happen. Awfully alone and helpless he looked, yet his face was calm and he lay there composed, watching his soulless inquisitors with keen blue eyes. But his expression altered when Dr. Ku appeared over him and felt and prodded his naked head.

"I can't stand this!"

It was a whisper of agony in the silence of the cell where the two men stood watching, a cry from the fiber of the Hawk's innermost self. The path he left across the frontiers of space was primarily a lonely one; but Friday and Eliot Leithgow and two or three others were friends and very precious to him, and they received all the emotion in his tough, hard soul. Especially Leithgow—old, alone, dishonored on Earth, frail and nearing the end of the long years—he needed protection. He had trusted Carse.

Trusted him! And now this!

Ku Sui's fingers were prodding Leithgow's head like that of any dumb animal chosen as subject for experimentation. Prodding…. Feeling….

"I can't stand it!" the Hawk whispered again.

The mask on his face, that famous self-imposed mask that hid all emotion, had broken. Lines were there, deep with agony; tiny drops of sweat stood out all over. He saw Ku Sui pick up something and adjust it to his grip while looking down at the man who lay, now strapped on the table. He saw him nod curtly to an assistant; saw the anesthetic cylinder wheeled up a little closer, and the dials on it set to quivering….

His hands came up and covered his eyes. But only for a moment. He would not be able to keep his sight away. That was the exquisite torture the Eurasian had counted on: he well knew as he had arranged it that the adventurer would not be able to hold his eyes from the screen. Carse had to look!

He took away his hands and raised his eyes.

The screen was blank!

\ Friday looked up with a grin from where he was kneeling before the knob on the door of the cell. Carse saw that the knob was of metal, centered in an inset square of some dull fibrous composition.

"This door has an electric lock, suh," the negro explained rapidly. "And things worked by electricity can often be short-circuited!"

Quickly and silently he had disconnected from the television projector the wire which led back through the ventilating slit in the wall, and now was holding its end with one hand while with the other he twisted out the screw which held in the knob. "Anyway, won't hurt to try," he said, removing the screw and laying it on the floor. In another second the knob lay beside it, and he was squinting into the hole where it had fitted.

"Be quick!" Carse whispered.

Friday did not answer. He was guessing at the location of the mechanism within, and trying to summon up all the knowledge he had of such things. After a moment he bent one of the live ends of the wire he was holding into a gentle curve and felt his way down within the lock with it, carefully keeping the other end clear of all contacts.

Seconds went by as his fingers delicately worked—seconds that told terribly on Hawk Carse. For the screen was blank and lifeless, and there was no way of knowing how far the work in the laboratory had meanwhile progressed. In his mind remained each detail of the scene as he had viewed it last: the strapped-down figure, the approaching anesthetic cylinder, the knives lying in readiness…. How was he to know if one of those instruments were not already tinged with scarlet?

"Oh, be quick!" he cried again.

"If I can touch a live part of the lock's circuit," grunted Friday, absorbed, "there ought—to—be—trouble."

\ Suddenly currents clashed with a sputtering hiss, and a shower of sparks shot out of the knob-hole and were instantly gone. Short-circuited! It remained to be seen whether it had destroyed the mechanism of the lock. Friday dropped the hot, burned-through wire he was holding and reached for the knob, but the Hawk had leaped into life and was ahead of him.

In a moment the knob was in the door and its holding screw part-way in. Gently the Hawk tried the knob. It turned!

But they did not leave the cell—then. Ku Sui's voice was echoing through the room, more than a trace of irritation in its tone:

"Hawk Carse, you are beginning to annoy me—you and your too-clever black satellite."

Carse's eyes flashed to the ceiling. A small disklike object, almost unnoticeable, lay flat against it in one place.

"Yes," continued Ku Sui, "I can talk to you, hear you and see you. I believe you have succeeded in destroying the lock. So open it and glance into the corridor—and escape, if you still want to. I rather wish you'd try, for I'm extremely busy and must not be disturbed again."

Graven-faced, without comment Carse turned the knob and opened the door an inch. He peeped through, Friday doing so also over his head—peeped right into the muzzles of four ray-guns, held by an equal number of coolie-guards waiting there.

"So that's it," Friday said, dejectedly. "He saw me workin' on the lock an' sent those guards here at once. Or else had them there all the time."

\ The Hawk closed the door and considered what to do. Ku Sui's voice returned.

"Yes," it sounded metallically, "I've an assistant posted here who's watching every move you make. Don't, therefore, hope to surprise me by anything you may do.

"Now I am going to resume work. Reconnect the screen: I've had the burned-out fuse replaced. If you won't, I'll have it done for you—and have you so bound that you'll be forced to look at it.

"Don't tamper with any of my hearing and seeing mechanisms again, please. If you do, I will be forced to have you destroyed within five minutes.

"But—if you'd like to leave your cell, you have my full permission. You should find it easy, now that the lock is broken."

The voice said no more. Carse ordered Friday harshly:

"Reconnect the screen."

The negro hastened to obey. His master's gray eyes again fastened on the screen. Fiercely, for a moment, he smoothed his bangs.

The laboratory flashed into clear outline again. There was the shaft of white light; the operating table, full under it; the anesthetic cylinder, the banks of instruments, the sterilizers with their wisps of steam curling ceaselessly up. There were the efficient white-clad assistant-surgeons, their dull eyes showing through the holes in their masks. And there was the black figure of Ku Sui, an ironic smile on his lips, and before him the resigned and helpless form of Eliot Leithgow.

The Eurasian gestured. An assistant found the pulse in Leithgow's wrist, and another bent over him in such fashion that the prisoners could not see what he was doing. Ku Sui too bent over, something in his hands. The prelude to living death had begun….

\ At that moment Hawk Carse was a different man, recovered from the weakness that had made him cry out at his friend's imminent destruction a short time before. The old characteristic fierceness and recklessness had come back to him; he had decided on action—on probable death. "I've been too cautious!" he exclaimed violently in his thoughts.

"Friday!" he whispered sharply to the negro, going close.

"Yes, suh?"

"Four men outside—a sudden charge through that door when I nod. We'll die, too, by God! Willing?"

Friday was held by the man's iron will to succeed or die. Without hesitation he whispered back:

"Yes, suh!"

Their whispers had been low. Dr. Ku Sui had not been warned, for the screen still showed him bending over his victim.

"You'll open the door; you're nearest. I'll go through first," the Hawk murmured, and smiled at the loyalty behind the promptness of his man's grin of understanding.

Then both smiles faded. The muscles of the negro's huge body bunched in readiness for the signal as tensely he watched the flaxen-haired head close to him.

Suddenly it nodded.

The door swung wide and white man and black went charging out.

And immediately there burst in their ears the furious clanging of a general alarm bell, sounding throughout the whole building!

\

:::info About HackerNoon Book Series: We bring you the most important technical, scientific, and insightful public domain books.

This book is part of the public domain. Astounding Stories. (2009). ASTOUNDING STORIES OF SUPER-SCIENCE, MARCH 1932. USA. Project Gutenberg. Updated JAN 5 2021, from https://www.gutenberg.org/cache/epub/29310/pg29310-images.html

This eBook is for the use of anyone anywhere at no cost and with almost no restrictions whatsoever.  You may copy it, give it away or re-use it under the terms of the Project Gutenberg License included with this eBook or online at www.gutenberg.org, located at https://www.gutenberg.org/policy/license.html.

:::

\

破解加密货币万亿美元难题:揭秘Ramp Network的法币转加密货币基础设施

2026-02-09 17:58:40

\ As cryptocurrency adoption accelerates globally, the gap between traditional finance and Web3 remains one of the industry's most persistent challenges. While blockchain infrastructure has matured dramatically, the simple act of converting fiat to crypto and back continues to create friction for millions of users and businesses.

\ Ramp Network has spent eight years addressing this fundamental problem, building the financial pipes that connect 150+ countries to the crypto economy.

\ In this interview, we sit down with Przemek Kowalczyk, co-founder and CEO of Ramp Network, to discuss the technical and business complexities of crypto onboarding, the evolution of payment infrastructure, and what it takes to build compliant, user-friendly financial products in an industry that moves at breakneck speed.

\ Ishan Pandey: Hi Przemek, welcome to our "Behind the Startup" series. With a background spanning physics, computer science, and data science at BCG, what led you to identify crypto onboarding as the problem worth solving for the next eight years?

\ Przemek Kowalczyk: In the 21st century, humans live in what is effectively a global village, yet we still interact through highly formalised, centralised institutions and intermediaries - often not acting in our best interest. Crypto introduced a vision of cooperating far more easily at a massive scale. It promised new ways to solve problems society still struggles with today: how to prove and share identity in an AI age that can fabricate almost anything, how to fund under-supported public goods like open-source software, or how to send money to family members living under authoritarian regimes.

\ I’ve always subscribed to that vision and wanted to help bring that future closer to reality. Over time, it became clear that crypto on-ramping was consistently the key blocker to adoption. People could see the potential, but without a simple, reliable way to enter the ecosystem, progress stalled. Adding the small but essential pebbles that make the path into crypto easier to walk was, and still is, our mission.

\ That perspective was reinforced during my time at BCG, where I worked on large-scale systems and saw firsthand that distribution and infrastructure often matter more than pure innovation. It became obvious that fiat-to-crypto conversion was the core bottleneck holding the entire ecosystem back. If people couldn’t move between the traditional financial world and crypto reliably, nothing else could scale.

\ That’s what led me to focus on onboarding. I believe infrastructure, not narratives alone, is what turns new technology into something people actually use. If we can remove friction at the entry point, we can help accelerate the entire ecosystem forward, one small but meaningful step at a time.

\ Ishan Pandey: You founded Blockchain Hub Warsaw before Ramp Network. How did building a non-profit community around Poland's blockchain ecosystem inform your understanding of the friction points users and businesses face when interacting with crypto?

\ Przemek Kowalczyk: Community is fundamental to building anything genuinely new and innovative. A single founder or a single startup is never enough. Progress happens much faster, and is far more enjoyable, when you build alongside others who challenge your assumptions and share their experiences.

\ Building Blockchain Hub Warsaw gave me direct exposure to crypto startups trying to market to everyday consumers, most often unsuccessfully. Even highly motivated users would drop off at the exact same moment, when they asked - “Ok, looks cool! But how do I buy this “Ethereum” to use this product?”, “Why is it so complicated to start?”.

\ That experience made one thing very clear. Education alone wasn’t enough. You could explain the technology perfectly, but if the tools were confusing, unreliable, or felt untrustworthy, people simply wouldn’t move forward. The barriers were practical, not conceptual.

\ The community also highlighted how important trust really is. Local payment methods, clear regulatory status, and predictable user flows mattered just as much as the underlying technology. That feedback directly shaped Ramp Network’s early focus on user experience and compliance. We learned that if you want adoption, you have to meet people where they are, not where the technology wishes they were.

\ Ishan Pandey: Eight years is a significant timeframe in crypto, almost an eternity. How has the fundamental problem of fiat-to-crypto conversion evolved since you started Ramp Network and what core challenges remain unsolved today?

\ Przemek Kowalczyk: When we started, fiat-to-crypto conversion was slow, expensive, and often unreliable. Payments failed frequently, settlement took days, and users were pushed toward centralized exchanges even when they simply wanted to interact with an app or protocol.

\ A lot has improved since then. Payment methods are faster, compliance frameworks are clearer, and stablecoins have changed how value moves on-chain. But the core challenge remains the same: making access simple, predictable, and global. Today, the problem is less about whether users can onboard, and more about whether the experience feels trustworthy and seamless enough to become habitual. That’s still the gap we focus on closing.

\ For us, that insight increasingly points toward something more account-like rather than purely transactional. People don’t want to think in terms of onboarding or offboarding. They want a place where they can hold value, move it, and use it when needed. That’s the direction we’re exploring with our app, built around a stablecoin account that brings buying, selling, swapping, sending, and withdrawing into a single flow, powered by the same infrastructure we’ve spent years building.

\ Ishan Pandey: Operating across 150+ countries means navigating drastically different regulatory environments, payment infrastructures, and banking relationships. What are the biggest operational complexities most people don't see when building a global on/off-ramp solution?

\ Przemek Kowalczyk: The complexity is mostly invisible to end users, which is exactly how it should be. Every country has its own payment rails, banking expectations, risk thresholds, and regulatory interpretations. What works in one market may fail entirely in another.

\ Behind a single “Buy” or “Sell” button, you’re coordinating identity checks, fraud prevention, liquidity, FX, local payment methods, and compliance rules that change constantly. The hard part isn’t just building those systems, but keeping them reliable at scale. Doing this well means investing heavily in partnerships, monitoring, and operational resilience, not just code.

\ Ishan Pandey: Regulatory compliance in crypto is notoriously complex and constantly shifting. How does Ramp Network balance the need for seamless user experience with the stringent requirements of financial regulators across different jurisdictions?

\ Przemek Kowalczyk: We design compliance as part of the product, not something bolted on at the end. If compliance feels intrusive or confusing, users lose trust. But if you build flows that are clear, predictable, and proportionate, regulation doesn’t have to come at the expense of usability.

\ Our approach is to build modular systems that adapt to local requirements while keeping the core experience consistent. Regulation varies by region, but user expectations don’t. The goal is to meet regulatory standards fully in the background, while users experience something that feels as close as possible to modern digital payments.

\ Ishan Pandey: Looking ahead, what do you see as the next major evolution in crypto payment infrastructure? What bottlenecks need to be solved before crypto payments can truly compete with traditional payment rails for everyday transactions?

\ Przemek Kowalczyk: The next phase is abstraction. Users shouldn’t need to think about chains, gas fees, or settlement mechanics. They should just move value. Stablecoins are already pushing us in that direction, especially for payments and everyday use cases.

\ The remaining bottlenecks are reliability, cost predictability, and integration into familiar financial tools. Crypto payments need to feel boring in the best possible way. When sending digital value feels as normal as using a card or bank transfer, that’s when crypto infrastructure truly competes with traditional rails.

\ Ishan Pandey: For founders building in the intersection of traditional finance and Web3, what lessons from your eight-year journey would you highlight as most critical for long-term success?

\ Przemek Kowalczyk: User first. Always start from what people actually need, not from what technology looks exciting at a given moment. In finance especially, users don’t want novelty for its own sake. They want systems that work, that feel safe, and that don’t surprise them in bad ways.

\ That mindset leads to building for durability rather than chasing hype cycles. Regulation shouldn’t be treated as an external obstacle, but as a design constraint that helps shape better, more trustworthy products. Distribution and trust end up mattering far more than clever features if you want anything to scale beyond early adopters.

\ Over time, we also learned to prioritise reliability before adding new functionality. Staying close to users, especially during quieter market periods, is often where the most valuable insights come from. Infrastructure businesses don’t grow overnight, but they compound steadily. If you build patiently and focus on the fundamentals, they tend to last much longer than faster, flashier projects.

\ Don’t forget to like and share the story!

:::tip This author is an independent contributor publishing via our business blogging program. HackerNoon has reviewed the report for quality, but the claims herein belong to the author. #DYO

:::

\ \n

\

科技快讯:欧洲支付系统即时结算截止期限已过。但欧洲真的实现即时支付了吗?(2026年2月9日)

2026-02-09 15:11:13

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你的销售团队不是增长黑客

2026-02-09 12:41:38

\ Every few years, the SaaS industry collectively loses its mind and decides that sales is a magic wand. The logic—if you can call it that—goes like this: We have $10M in the bank, our board wants 100% growth, and our current reps are at 70% of quota. Ergo, if we double the headcount, we’ll double the revenue.

It’s a beautiful, linear, spreadsheet-friendly fantasy. It’s also a recipe for a massive burn rate and a demoralized sales force.

If you want to succeed in today’s economy, you have to stop hiring sales reps to create growth and start hiring them to support it. It sounds like a semantic nuance. It’s actually the difference between a scalable business and a "SaaS-hole" that burns $2 to make $1.

The Quota-Setting Trap

In the "Growth at All Costs" era, quotas were often derived through what I call "Reverse Engineering from the Series C." The CEO needs to hit a number to justify the next valuation, so they divide that number by the number of chairs in the sales pit. Presto: a quota.

But a quota isn't a goal; it’s a mathematical output of your unit economics. When you set quotas without considering average deal size (ACV), churn rates, or sales cycle length, you aren’t "challenging" your team—you’re gaslighting them. If your ACV is $20K and your sales cycle is six months, but you give a new rep a $1.2M annual quota, you have just asked them to close 60 deals in their first year while they are still learning where the coffee machine is.

When you set impossible quotas, you don’t get more revenue. You get "hope-based forecasting," high turnover, and a culture of desperation.

The "Inbound" Identity Crisis

This desperation leads to the second great sin of modern GTM: the dilution of the term "inbound."

To most marketing departments, an inbound lead is anyone who hasn't actively blocked their email address. If someone attends a webinar or swipes their badge at a trade show (to win a Lego set), marketing calls that an "Inbound Lead" and throws it over the wall to a hungry SDR.

Let’s be clear: That isn't an inbound lead. That’s a person with a pulse.

A true inbound lead is a prospect who raises their hand and says, "I have a problem, I think you might solve it, and I’d like to see a demo." Anything else is just "digitally-assisted outbound." When you confuse the two, you force your sales team into a cycle of aggressive persistence. You turn your A-players into telemarketers.

By distinguishing between "High Intent" (hand-raisers) and "Low Intent" (content-nibblers), you allow your sales team to operate with dignity. Sales should be the guide for a ready buyer, not a hunter chasing someone who once clicked a link on LinkedIn.

The Metric That Matters: Time to Loss

If you want to fix your sales efficiency, stop obsessing over "Time to Close" and start measuring "Time to Loss."

In a high-functioning sales org, the fastest path to a "No" is almost as valuable as a "Yes." The worst place for a deal to be is in the "Maybe" graveyard—that middle-of-the-funnel purgatory where deals go to die after six months of "just checking in" emails.

We need to empower reps to disqualify. If a lead doesn't have the budget, the authority, or a burning pain point, kill it. Kill it fast. The faster a rep can disqualify a bad fit, the more cycles they can spend on high-intent opportunities. Most companies reward reps for "pipeline coverage," which leads to bloated, fictional pipelines. We should be rewarding reps for pipeline hygiene. I’d rather have a rep with 2x coverage of real deals than a rep with 5x coverage of "hopes and dreams."

The Well-Oiled Machine

The ultimate goal is a "well-oiled machine" where marketing and sales actually play the roles they were designed for.

Marketing’s job is to provide the education and inspiration. They should be making the market smart about the problem. Sales’ job is to provide guidance and a path to purchase. Marketing creates the "pull"; sales manages the "friction."

When you try to skip the marketing step and just hire 50 more reps, you are trying to "push" a product into a market that doesn't want it yet. That is expensive, exhausting, and eventually, the market pushes back.

The Tortoise, the Hare, and the Shift

We are moving from an era of "Reckless Speed" to an era of "Sustainable Growth." In the old world, the Hare won because capital was free and growth covered all sins. In this economy, the tortoise wins—the company that prioritizes unit economics, brand reputation, and real value.

When the economy shifts, companies with inflated expectations and "Series B-driven quotas" crumble. Companies grounded in reality—those that hire reps to support the demand they’ve actually created—survive.

So, before you open those ten new headcount reqs for AEs, ask yourself: Have we actually generated enough hand-raisers to feed them? If the answer is "no," take that money and go fix your marketing. Your sales team (and your LTV/CAC) will thank you.

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