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site iconCraig ModModify

Author of Things Become Other Things, and Kissa by Kissa. Japan. Writer, photographer, walker.
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[RODEN] SP Year Six, Assistants

2025-02-05 08:00:00

Roden Readers — Me again (Craig Mod), back with another (short-ish?) Roden. Issue 100 of this thing! Started in December 2012, twelve years and change. Whoosh. So it goes. (Time.) In honor of this milestone, I dug up issue 001 and put it online. (Not quite as embarrassing as I expected.) Thank you to everyone who responded to the TBOT Book Tour Poll! VERY instructive / helpful. More on that, soon.

[ESSAYS] My 'Rules' for Running My Membership Program

2025-02-01 08:00:00

Should you start a membership program? Probably not. But boy am I glad that I started mine. Today (basically) marks the sixth anniversary of starting SPECIAL PROJECTS. Each year, I’ve written up everything I learned. In total, here are nearly 40,000 words on running a membership program (each a little snapshot of how I felt that year, a slight evolution in thinking about Doing the Thing): Running a Paid Membership Program (2020) Running a Successful Membership / Subscription Program (2021) Memberships Work (2022) Running a Membership Program: Four Years In (2023) Five Years of Memberships (2024) This year, I thought I’d try something (slightly) more concise.

[RODEN] Book Tour 2025, Attention, Social Media, Not Bullshit

2025-01-23 08:00:00

Roden Readers — Hello hello hello out there in this weird and terrible and beautiful world we inhabit, this world of wonder and sadness and extreme fartage of many kinds. I’m Craig Mod and this is Roden and it’s 2025. Below: SPECIAL PROJECTS 6th anniversary (!!), a book tour, notes on attention, a didactic rant on social media in 2025, and a plea for Not Bullshit. Book Tour I’m going on a BOOK TOUR in May / June 2025.

[RIDGELINE] Driving the Tōkaidō

2025-01-16 08:00:00

Ridgeline subscribers — Hello from amidst the Toyama rush of media requests. I’ve had to say no to most of them, mainly because I’ve been finishing the final final final final set of edits on the Random House edition of Things Become Other Thing. Those edits are in. The book can be pre-ordered from all the usual places. I’m running a pre-order campaign whereby if you forward your pre-order coupon to me, you get a $30 coupon (doesn’t expire) to use in the SPECIAL PROJECTS Shop.

[RIDGELINE] Nytimes Pick 2025: Toyama and Noto

2025-01-08 08:00:00

Ridgeline subscribers — A new year, a new city. My pick for New York Times’ “52 Places to Go 2025” is Toyama City of Toyama Prefecture. It is placed at 30 on this year’s list (not that the list is a “ranking”!) and Osaka — with its forthcoming Expo — is placed at 38. I think that’s quite the interesting contrast of Japanese cities to highlight. Times picks aren’t entirely willy-nilly.

[RIDGELINE] Walking Tokyo on New Year's Day

2025-01-01 08:00:00

Ridgeline subscribers — I started the year by walking across a big chunk of Tokyo today. Ten kilometers. Not super far, but far enough to get you from almost any point to any other point within the Yamanote Line. For my 25 years of living in and around this city, if I’m in Tokyo on the January 1, I try to walk it (or in the past: bike it). The streets are mostly empty.