2026-02-05 18:07:33
After all, conversing with AI is unlike how we would traditionally search, since requests can be far more detailed, or occur in the middle of longer conversations. AI responses are also less consistent than organic search results, with both brand…
2026-02-04 23:33:15
Since then, AI Overviews have rolled out to more countries and more languages, and many websites have continued to see the clicks from organic search decline month-over-month. Today, it seems likely that the impact of AI Overviews has worsened. As…
2026-02-03 01:03:21
But when potential customers search “pizza near me” or “plumber in London,” you’re nowhere to be found in the top three results. Your competitors are stealing your customers. Here’s the reality: just having a Google Business Profile doesn’t mean Google…
2026-01-26 18:03:09
These questions aren’t easy to answer—especially since Google keeps AI Overview data under lock and key. But, if you keep reading, you might just find out… When people talk about “tracking AI Overviews”, they could be referring to a few…
2026-01-26 17:48:16
Search engines “think” in topics, not keywords. They understand entities—people, places, products, ideas—and how they relate. They focus on meaning, not word matching. If you want to do SEO today, or show up in AI recommendations, you need to understand…
2026-01-21 00:17:19
Our own research shows AI Overviews have caused click-through rate drops of 34.5%, with new research from Seer Interactive reporting drops as high as 61%. And research from Pew shows users who encounter an AI summary click on a traditional…